MERCURY
Marketing Communications
Projects
The BILCO Company
Web, Collateral, Advertising, Media, Social Media, Public Relations, Video
We have been the agency of record for The Bilco Company since 1998, handling design, production, media scheduling, social media and public relations and more for the company’s commercial and residential product lines. While we’ve built up quite a portfolio over 20 years, included below is some of our more recent work on Bilco’s behalf.
Momentive
Collateral
Momentive Performance Materials is one of the world’s largest suppliers of silicone-based ingredients that are included in formulations of everything from personal care products to crop-saving agricultural adjuvants.We helped them rebrand product lines and create a comprehensive content marketing program which has transformed their exposure to their target markets.
Bendheim
Public Relations
Bendheim has produced architectural and Specialty Glass from the heart of New York City for 90 years. We execute a year-round public relations effort to help position this fourth-generation company and its products strongly among architects and interior designers. PR tactics include press releases, feature stories and television placements.
Steute Meditech
Advertising, Collateral, Direct Marketing
Steute Meditech manufactures switches and controls for industrial use and is the world’s leading supplier of wireless foot switches for medical applications. We created unique direct-selling and advertising programs (including a first-ever testimonial campaign from a medical professional) that significantly increased RFPs from the OEMs who specify their products.
McInnis Cement, USA
VCNA / St. Marys Cement family
Web, Collateral, Advertising,
Public Relations
McInnis Cement is the first new cement company to enter the North American market in more than 50 years. In addition to building the company McInnis has created a network of distribution terminals on the U.S. east coast. Our reputation and extensive experience in the building products market (along with our great work) helped us seal the deal with this impressive new client.
United Way
Collateral, Public Relations, Video, TV, Radio
United Way of Greater New Haven serves the people in 12 communities in greater New Haven. For their fall fund drive, we created a multimedia campaign, which included TV, radio, media planning, direct mail, PR, web page design and an innovative program called “Windows of Opportunity” in which building owners agreed to post a campaign poster in the front windows of their office and retail buildings. The campaign kick-off had record-setting attendance and the message gained exposure throughout the region.
Kaman
Collateral, Messaging, Advertising, Email Marketing, Direct Mail
The Connecticut-based industrial technology company worked with us to executive a wide-ranging communications plan that included marketing, media purchasing, social media and public relations. With the agency’s support, Kaman emerged as one of the industry leaders in distributing highly engineered products and services.
About Us
We are Mercury Marketing Communications, a boutique marketing
and public relations agency that specializes in working with manufacturers and non-profit organizations to create messages that matter. We have decades of experience developing communications programs that take flight, and make an impact.
New frontiers in communications
Creativity
We love design (clearly), and we have strong production and publishing capabilities. We can turn projects around quickly to meet your needs. And who doesn’t enjoy being the superhero once in a while?
Publicity
Need to promote an event, announce a new product or generate awareness? There’s no more cost-effective method of communicating with an audience than public relations. No matter the content (or the media outlet), we’ll help put together the right words to effectively get your message across.
Go Social
Social media is an integral part of any marketing program today. We’ll help you develop strategic programs that make an impression, engage your audiences and create conversations.
Get Noticed
Not only do we create marketing campaigns and the advertising to go with them, but we also develop comprehensive media plans. And we’ll even do all the media buying and trafficking for you, so you can spend your time doing something other than tedious media paperwork.